As a dive center owner, you could be forgiven for wondering when you joined the circus. With all the juggling of tasks and responsibilities, all that’s missing is a lion and a unicycle. It’s not just that you have a…
Editor’s Note: With online training in scuba instruction becoming more prevalent, and a dropout rate and customer disconnect much higher than with traditional learning, blended learning models (a combination of online and personal classroom-type instruction) are being used more by…
If you’ve been an instructor for a few decades, you can easily cite the tremendous innovations in learning technology. From the days of mimeographed training manuals and chalk talks, to white boards and slide carousels, to multimedia training, it has…
One of the things that sets humans apart from other species is our capability for complex verbal communication. Some 6,500 languages are spoken around the globe, and with more than a million words in the English language alone, the ability…
If you don’t tell, they won’t know. If they don’t know, you can’t sell. If you don’t sell, they won’t buy. Just about every dive center offers private scuba classes. Of course some stores are more successful than others with…