Of course you want your dive center to have success, with more sales and more profit. So can you answer these two questions? How many people call or come into your dive center to inquire about diving? How many of…
DCB StaffOctober 8, 2021
In dive retail there are two ways to make more money: Manage your expenses to spend less, and sell more. That's only philosophically true. You can unwittingly cut expenses on things that are needed to produce income and actually hurt the…
DCB StaffJuly 8, 2021
Everyone loves a good deal. You do, I do, even your best bud Bob does, and that's part of why he comes to your shop. Especially after you gave him that sweet deal on a new regulator. No wonder he…
Greg LasloOctober 10, 2010
